Higher customer engagement brought about through the ability to personalize service offerings based on customer needs.
Leveraging the Operator's rich pool of information, contextual campaigns can be executed to ensure the right promotion meets the right customer at the right time for the right (required) purpose.
Allows customer profiling of telco customers, enabling the Operator to deliver focused contextual offers, which resulting in higher conversion rates and opportunity to up-sell and cross-sell products and services.
Offers discovery of potential reactivations, activations, engagement opportunities, to drive increased sales.
Campaign tracking and reporting allows for better visibility into campaign performance such as the number of people who responded to the campaign and statistics on promotion take-up success on subscriptions.
Assist in the refining of Operator’s campaigns for the future with smart iterations to increase profitability from campaign executions.